Thursday, November 25, 2010

Considerations before you go #7 & 8

To finish this series, the last things that are evaluated is the advertising itself and the overall benefits of our attendance.

Advertising -
Is it of good quality?
Would a kid think it is good?
Does it tell me everything i (or a parent) need to know?
If i need more info, does it tell me where i can easily find it?
If i need more advertising, can i easily get it?
Did i get the advertising in time to realistically fundraise?
Do they have a website and is it actually useful?
Do they have a promotional video?
In short... Does the advertising speak well of the event?

Overall benefit of going -
Will we be exposed to something different? Culture? Sheer size? People?
How have people returned from the event in the past?
In short... Does the event contribute something that we wouldn't be able to achieve on our own?

In all these questions an event may not tick all the boxes, but if it doesn't jump enough fences, then the changes of our attendance drop dramatically.

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