The overlooked evangelistic strategy

Some churches, notoriously, start late.

Their 9:30 morning service starts at 9:30ish.

Their 6pm evening service actually kicks off at 6:10.

It’s a part of their culture.

They’re laidback.

Casual.

Easygoing.

But, as an evangelistic strategy, this sucks.

Why?

Because visitors don’t know about your lackadaisical routine.

They arrive on time.

And, alone.

And they awkwardly look around and see… almost no one.

To the shame of your church.

If you want to be harsh, the messages a tardy church sends is that church and (by default) God isn’t that important.

At least not enough to be on time.

But, fundamentally, the evangelistic weakness exposed has to do with displaying hospitality.

If a guest turned up to your house, and you weren’t ready, what message would you be sending?

If you hosted an event, and were unprepared, what would it say about you?

A near empty church, which fills up during the first song deserves a rebuke.

From the pulpit.

From the punctual.

From the visitors.

The trouble is, this third category probably won’t be back to tell them.